Opsamling: Medier og teknologi / Uge 15, 2017

Et tilbageblik på ugen der gik indenfor medier, teknologi og forretning.

❓ Hvad er det her?

Hver fredag laver jeg (Lars K Jensen fra Ekstra Bladets udviklingsafdeling) en opsamling indenfor medier, udvikling, forretning og teknologi. Her præsenterer jeg noget af det mest interessante, jeg (og vi) er faldet over i ugens løb.

Tip: Du kan holde CTRL (CMD på Mac) nede, når du trykker på et link for at åbne det i et nyt faneblad. Hold SHIFT nede for at åbne i et nyt vindue. På telefon eller tablet, skal du holde din finger nede på linket og vælge nyt vindue/faneblad.

Bemærk: I anledning af påsken udkommer ugeopsamlingen denne gang onsdag.

🔮 Generelt / tendenser

· Facebook Instant Articles daler i popularitet

Many publishers are deeply unhappy  with the monetization on these pages, with major partners like The New York Times throwing in the towel and many others cutting back the amount of content pushed to the IA platform. In response, Facebook is making making concessions to publishers, including new subscription options, in a rare show of weakness for the platform juggernaut.

→ Læs mere hos Digiday

 

· Krigen mellem Facebook og Snap

The stakes for the brewing competition between Snapchat and Facebook are rising as both are at major turning points. Facebook’s surge of Snapchat-mimicking features has been years in the works as it has tried to combat its decline in sharing.

→ Læs mere hos The Information

 

· Information lancerer podcast(s)

Podcast er for alvor ved at få en ‘2nd coming’, der tyder til at blive større end den første bølge. Nu går endnu et dansk medie med:

Dagbladet Information følger efter bl.a. Politiken og Berlingske og udvider tilbuddet til læserne med en dækning, de kan lytte sig til.

I morgen tager dagbladet hul på en ny satsning på podcasts og har premiere på ugemagasinet “Radio Information”, skriver avisen.

→ Læs mere hos MediaWatch

Mere podcast: NYTimes starter Facebook-gruppe

The New York Times launches a Facebook group to discuss podcasts (and learn to make better ones)

→ Læs mere hos Nieman Lab

 

· Kunstig intelligens: Google open-sourcer ‘Sonnet’

Google’s DeepMind announced today that it was open sourcing Sonnet, its object-oriented neural network library. Sonnet doesn’t replace TensorFlow, it’s simply a higher-level library that meshes well with DeepMind’s internal best-practices for research.

→ Læs mere hos TechCrunch

 

· Facebook vil give lidt mere data til annoncører

Facebook is moving to show advertisers and measurement firms more in-the-weeds details about ad campaigns, which could help prove results. It’s one of many steps Facebook has made lately to make its famously closed-off ads business slightly more transparent and try to capture more ad dollars.

→ Læs mere hos The Information

 

· Der er brug for alternativer til Facebook

But how to make a mass communication medium better for us? In 1961, Minow had a clear answer: “I believe that most of television’s problems stem from lack of competition.” He said he looked forward to seeing more channels becoming available through new technologies, such as UHF frequencies, pay TV, and international broadcasts. And he said he would look for ways to strengthen local stations that could best serve local communities. “I am deeply concerned with concentration of power in the hands of the networks,” Minow said.

→ Læs mere hos MIT Review

 

· Kan Mastodon udfordre Twitter?

Det sker med jævne mellemrum, at et nyt socialt netværk bliver udråbt til at være det nye – ja, Facebook for der er ingen vej uden om Facebook.

Det så vi i 2014, hvor det var Ello, som for en stund var det nye site, hvor alle de seje skulle hænge ud. Denne gang er det ikke Facebook, men Twitter, som bliver udfordret af open source-projektet Mastodon.

→ Læs mere hos Version2

 

…og hvad skal der ske med Twitter?

Aktionærerne skal ved den ordinære generalforsamling i slutningen af maj stemme, om Twitter skal afnoteres og i stedet ejes som et kooperativ af brugerne.

Det skriver The Independent.

→ Læs artiklen hos MediaWatch

↑ Til toppen ↑

 

📱 Mobil

· Twitter Lite fylder mindre og er hurtigere

I en tid, hvor websites fylder mere og mere og mere og mere, er det rart at se, der er nogle, der går den anden vej:

Today, we are rolling out Twitter Lite, a new mobile web experience which minimizes data usage, loads quickly on slower connections, is resilient on unreliable mobile networks, and takes up less than 1MB on your device. We also optimized it for speed, with up to 30% faster launch times as well as quicker navigation throughout Twitter.

→ Læs mere hos Twitter selv

↑ Til toppen ↑

 

👔 Forretning

· Fokusér på kunderne, ikke projektet

Denne trend er som sådan ikke noget nyt, men derfor er det stadig vigtigt at huske på:

Men den metodiske, projektfokuserede tilgang til it-projekter dur ikke, når man skal håndtere it-projekter under denne digitale transformation. […]

Ifølge Forrester er det nemlig et gennemgående træk ved havarerede it-strategier, at CIO’er fokuserer for meget på ‘projekt-baseret planlægning,’ hvilket står i vejen for agilitet og den løbende justering af mål og kurs, hvor kundernes vaner og behov lynhurtigt ændrer sig.

→ Læs hele artiklen hos Computerworld

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👪 Organisation / Ledelse

· Er din virksomhed klar til fremtiden?

Vi holder os da ikke for fine til at tage fat i de store spørgsmål:

Businesses need to adopt a “Fast/Forward” approach if they are to succeed in a rapidly moving world, say Julian Birkinshaw and Jonas Ridderstrale

→ Bliv klogere hos London Business School Review

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✏ UX / Design / Teknik

· Opdatér din UX-strategi med UX Strategy Canvas

Every once in a while you should step out of the day-to-day treadmill of product development, take a deep breath, and look at the bigger picture. Today we introduce the UX Strategy Canvas which will help you do just that. You can get your team together, review your fresh user insights and your numbers, brainstorm on the next steps, and update your strategy. Depending on your product and market, you should do this every 2-4 months.

→ Slå dig løs! [UXstudio]

 

· Så er der responsivt design i Sketch

Rejoice, fellow Sketch users! Sketch 39 finally delivered us the ability to create truly fluid layouts. Fluid layouts are layouts whose individual elements can auto-resize, float to one side, or remain fixed in place as the size of the viewport/browser changes ⏤ the basic concept of responsive design is derived from fluid design.

→ Læs mere hos SitePoint

 

· Guide til designere i tech-branchen

Today, we are in a period of maturation in tech, a very broad term, referring to a rather specific set of companies; primarily those that exist in what we consider today to be the “consumer internet” such as Pinterest, Airbnb, Slack, and Spotify. These businesses have leveraged design to differentiate their product and brands to build meaningful advantages against competitors and incumbents.

As this industry matures, designers are moving from working broadly in the tech industry at-large to specializing in specific trades and segmenting further by company size.

→ Læs mere hos Designer Fund

 

· AI: Kategorisér tekst med TensorFlow og neurale netværk

Jeg er så småt gået i gang med at lære at kode i Python (på tip fra en kollega), blandt andet fordi det er det sprog, meget af arbejdet med kunstig intelligens og ‘Machine Learning’ foregår i.

I den forbindelse vil jeg anbefale dig at læse denne guide-artikel, der gør brug af netop Python og TensorFlow:

Big Picture Machine Learning: Classifying Text with Neural Networks and TensorFlow [Medium / freeCodeCamp]

Developers often say that if you want to get started with machine learning, you should first learn how the algorithms work. But my experience shows otherwise.

I say you should first be able to see the big picture: how the applications work. Once you understand this, it becomes much easier to dive in deep and explore the inner workings of the algorithms.

· Bedre sikkerhed og performance: HTTP Strict Transport Security

The HTTP Strict Transport Security (HSTS) header is a security technique that enforces the browser to rewrite HTTP requests into HTTPS requests, for a secure connection to the origin servers during site navigation.

→ Læs mere hos O’Reilly

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Forfatter: Lars K Jensen

Lars er uddannet journalist og arbejdede med teknikken bag journalistikken i udviklingsafdelingen. Han var også redaktør her på bloggen. Twitter: @larskjensen |

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